About The Real Chai
Our Misson
The Real Chai Company is a premium beverage startup dedicated to delivering authentic, handcrafted Indian chai to modern consumers seeking rich, cultural, flavorful and authentic experiences. Blending traditional Indian recipes with contemporary convenience, our products are crafted from high-quality tea leaves from the hills of Assam, India and freshly sourced spices to offer a truly authentic chai experience.
Our mission is to bridge cultural authenticity and modern lifestyles by offering ready-to-brew chai blends and ready-to-drink options that cater to health-conscious, culturally curious, and flavor-driven customers
The Story Behind The Real Chai
Growing up in Kolkata, India, Rajiv Roy’s earliest memories are filled with the aromatic scent of freshly brewed chai wafting through the morning air. Every morning, he would watch his Dad carefully measure out whole spices, crush them by hand, and blend them with premium Assam tea leaves to create the perfect cup of chai.
Our Journey
After moving to the United States in 2007, Rajiv found himself missing the authentic taste of home. While there were plenty of tea shops around, none captured the true essence of Indian street chai – that perfect balance of robust tea, freshly ground spices, and the warmth of tradition.
In 2025, armed with his Dad’s recipe and a passion for sharing authentic Indian chai, Rajiv started The Real Chai at local farmers markets. His goal is to grow and service the chai lover community, where people gather not just for a cup of chai, but for the experience of traditional Indian hospitality.
Our Philosophy
At The Real Chai, we believe that every cup tells a story. Our chai is:
- Authentically Crafted: Using traditional recipes and techniques passed down through generations
- Freshly Prepared: Always freshly made in the morning.
- Ethically Sourced: We use premium Assam tea leaves and whole spices from responsible suppliers
- Community Focused: We’re proud to be part of the local farmers market community
Our Process
Every morning, Rajiv hand-grinds fresh spices for the day’s service. Our signature masala blend includes:
- Cardamom pods
- Cinnamon
- Fresh ginger root
- Black peppercorns
- Cloves
These spices are then carefully blended with premium Assam tea leaves to create our signature chai mix. Each cup is freshly brewed to order, ensuring you get the perfect cup every time.
Our Community
We’re more than just a chai stand – we’re a gathering place where friendships are formed over cups of chai. We’re proud to be part of the local farmers market community and regularly participate in cultural events and food festivals throughout the region.
Looking Forward
While we stay true to our traditional recipes, we’re always exploring new ways to share our passion for chai. From chai-making workshops to our upcoming line of take-home chai blends, we’re excited to continue growing and serving our community.
Come visit us at your local farmers market and be part of our story. Every cup is served with a piece of our heart and a touch of Indian hospitality.